1. We as salesman need to ensure that we are on our best when it comes to a meeting.
2. A great salesman is the one who can impress a customer with his sheer appearance and posture.
3. A great salesman makes his impression by doing a lot things that are common to successful people.
4. Confidence is the key to an impression.

Introduction

This topic is for the professional who want to ensure a better impression in the customer’s mind.

Great sales people know how to make that lasting impression in the eyes of the customer regularly.

But inexperienced sales people make the mistake of trying to woo the customer with false promises and shady deals.

But how will you make such and impression in front of the customer.

Question Yourself ?

• • How would you like to impress a customer every time you meet him/her?
  • How can you impress every single customer when you meet him/her?
  • Are there known methods we can work with to impress customers?

Author Suggests

Yes there are methods available to all, but we need to be willing to learn and listen.

Be energetic & enthusiastic

• • Sounds easy does it not.
  • But in reality in the daily working of a salesman/saleswoman, it is easy to forget the reason we are meeting someone.
  • It is easy to get drained of the positivity and lose all insight on how to impress the customer.
  • Sometimes you may meet a customer and forget the reason you came there, just because your mind is elsewhere focused on other worries.
  • Enthusiasm towards your product is contagious, when you have it.
  • But the absence of energy in your presentation can only yield disaster.
  • The transfer of energy happens from you to the customer, in every meeting. The great salesperson can transfer his energy and enthusiasm to the customer in order to make him buy the product.

Author Quotes
“Act enthusiastic and you will be enthusiastic.” – Dale Carnegie

Question Yourself ?

• • Will you enthusiasm last the whole day?

Author Suggests

• • Being enthusiastic with one customer, being energetic in one meeting is not going to enough.
  • You will need to learn to last the whole day with the high octane, contagious energy levels in order to convert customers into believers and buyers.
  • You last customer for the day should get the same dose like the first one.
  • You will need to improve your body to take up more pressure and endure more work and respond well to this overgrown demand.
  • But this will be the key to a higher rate of convincing the customer.

Question Yourself ?

• • What else you can do to improve you energy levels?

Author Suggests

Be healthy, excise every day. Get rid of lethargy (if any).

A minute 20 minutes workout will do wonders for you daily.

And on the last call for the day, you must be ready to take one more with equal enthusiasm. And that will be the differentiators in you sales conversions.

Question Yourself ?

• • Do you think fitness helps?

Author Suggests

https://www.businessinsider.com/how-physical-fitness-boosts-your-work-performance-2016-7

From this article we can see

Exercise alleviates stress

Exercise boosts brain activity

Exercise can help you reach the next level

Are you working towards a promotion? Or are you trying to transition into a new career? Mentally you want to be at your best for whatever challenge lies ahead career-wise. Exercise helps you with that by increasing your brain’s capacity to prioritize tasks and it can improve your memory.

Author Quotes

“Arriving late was a way of saying that your own time was more valuable than the time of the person who waited for you.”
― Karen Joy Fowler

Author Suggests

• • People want salesmen/saleswomen to be great at time management & punctual

Words of wisdom

• • This is the first opportunity to make a lasting impression
  • Always be on time for a meeting.
  • Always provide extra time for yourself and make a commitment accordingly.

Author Quotes

“Punctuality is the thief of time.”  ― Oscar Wilde

Question Yourself ?

• • What else I should take care of while I am working on my attitude?

Author Suggests

• • There are a few other topics which we will take up in a few other sections in the website. These are also critical to building the confidence levels require to make an effective sale.
    • Be Confident
    • Be hygienic
  • Be convinced about your product
  • Focus on the truth
  • Sell yourself and your brand well
    • No Smoking with customer {unless you know the pitfall}
  • No drinking with a customer {unless you have a cabbie to take you home}
    • Always use testimonials often

Question Yourself ?

• • What is a testimonial?
  • This is a testimonial of the need of having long lasting stamina to make a killing literally.
  • Stoat is a small animal in size, but has the energy to take over and kill a rabbit 10 times his size.
  • The key to his victory lies in the stamina and perseverance.
  • The confidence of the animal is also visible during the chase.
  • https://www.youtube.com/watch?v=HNbqvqf3-14

Similarly you should be able to showcase to the customer what your product or company can do for him. You should be able to align his needs to your product and show him from a 3^rd party review that your product will work for him.

This testimonial is critical and if you don’t have one you should get one as soon as now.

Author Summarizes

• • • High on Energy, enthusiasm, confidence, health, punctuality and a few more traits are important to making a lasting impression

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